מאת Sara Gay Forden
NOW A MAJOR MOTION PICTURE from director Ridley Scott, starring Lady Gaga and Adam Driver
The sensational true story of murder, madness, glamour, and greed that shook the Gucci dynasty, now fully updated with a new afterword
On the morning of March 27, 1995, four quick shots cracked through Milan's elegant streets. Maurizio Gucci, heir to the fabulous fashion dynasty, had been ambushed, slain on the steps to his office by an unknown gunman. Two years later, Milan's chief of police entered the sumptuous palazzo of Maurizio's ex-wife, Patrizia Reggiani—nicknamed "the Black Widow" by the press—and arrested her for the murder.
Did Patrizia kill her ex-husband because his spending was wildly out of control? Did she do it because he was preparing to marry his mistress? Or is it possible Patrizia didn't do it at all?
The Gucci story is one of glitz, glamour, and intrigue—a chronicle of the rise, near fall, and subsequent resurgence of a fashion dynasty. Beautifully written, impeccably researched, and widely acclaimed, The House of Gucci is a page-turning account of high fashion, high finance, and heartrending personal tragedy.
NOW A MAJOR MOTION PICTURE from director Ridley Scott, starring Lady Gaga and Adam Driver
The sensational true story of murder, madness, glamour, and greed that shook the Gucci dynasty, now fully updated with a new afterword
On the morning of March 27, 1995, four quick shots cracked through Milan's elegant streets. Maurizio Gucci, heir to the fabulous fashion dynasty, had been ambushed, slain on the steps to his office by an unknown gunman. Two years later, Milan's chief of police entered the sumptuous palazzo of Maurizio's ex-wife, Patrizia Reggiani—nicknamed "the Black Widow" by the press—and arrested her for the murder.
Did Patrizia kill her ex-husband because his spending was wildly out of control? Did she do it because he was preparing to marry his mistress? Or is it possible Patrizia didn't do it at all?
The Gucci story is one of glitz, glamour, and intrigue—a chronicle of the rise, near fall, and subsequent resurgence of a fashion dynasty. Beautifully written, impeccably researched, and widely acclaimed, The House of Gucci is a page-turning account of high fashion, high finance, and heartrending personal tragedy.
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September 4, 2000
The brutal 1995 murder of Maurizio Gucci, the grandson of the Gucci company founder, serves as entree into the history of one of the world's most glamorous fashion houses. The author, a longtime fashion writer for Women's Wear Daily, wonderfully describes how Guccio Gucci learned, as a low-level employee at London's Savoy hotel in the 1890s, that luggage functions as a symbol of "affluence and taste," and then went on to create opulent leather goods that caught the world's eye. Forden traces how Guccio--and his descendants--used charisma and intuition, rather than trained business acumen, to create the handbag dynasty. The "Gucci concept," a group of colors and designs largely derived from horse stables, didn't hurt either. But much of the book is devoted to the in-fighting that developed among Guccio's sons and grandsons. This in-fighting as well as the Guccis' inability to adapt to increased competition, professionalize their management and maintain the value of their brand name eventually caught up with them. In fact, Maurizio, having risen to the top of the company in the 1980s by using outside investors to depose his uncle, was eventually bought out in 1993, leaving no family members in the company's top management. (Forden does explain how the Gucci company has since made a comeback.) The book is, at times, too detailed about fashion history and techniques, and some may find the author's use of dramatic re-creations annoying. Nevertheless, he offers an intriguing view of one of the families that helped to create 20th-century style and business. Photos not seen by PW. - The Economist, "A Best Book of the Year" "A business book you will zip through like a novel. ... Forden has whipped up a mixture of family drama and high finance into a tasty and complex narrative."
- International Herald Tribune "Racy, fast-paced. ... Reads like a movie script. ... Hard to put down. ... Forden gets that famous Gucci bar-and-bit between her teeth —and gallops along."
- Wall Street Journal "A penetrating chronicle of the rise and fall of a family business. ... Even by the Borgia-like standards of the fashion industry, the operatic Guccis were special. Not content with the usual familial stew of love, jealousy and greed, they added tax evasion, bigamy and, yes, murder to the mix."
- Cosmopolitan "Riveting reading."
- Teri Agins, author of The End of Fashion "Fashion has never been so dramatic—and dangerous. The saga of three generations of the Gucci family opens with an execution-style murder in Milan and penetrates the world of one of the hottest fashion labels of our time. Fashion insider Sara Forden spins the tale of how a bunch of greedy, bickering Guccis lost control of the empire that made GG synonymous with loafers."
- Michael Gross, bestselling author of Model and 740 Park "Glamour, greed, sex, style, and very, very good leather goods — what more can you ask for (besides a 30 percent discount)?"
